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4 Top reasons Your Small Business Needs A Pro Website

2020-10-09T10:03:28-06:00By |

There is a disconnect between small businesses and the increasing number of potential customers who review companies based on their online presence, deciding whom to give their business. A website is an essential asset for small businesses because they can help you share information, build credibility, and gain a competitive edge. A professional website for your small business may seem like a daunting investment, but it does not have to be, and the pros outweigh the costs. First Impressions Make a Difference for Your Small Business Many small businesses survive on a lean staff and tend to think that [...]

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Outdated Website Design Techniques Aging Your Website

2020-09-28T11:06:28-06:00By |

 Having a modern website is important for how visitors view your company and brand. In fact, a Stanford study found that 75% of web users admit making judgments about the credibility of an organization based on the design of its web site. An outdated website makes your company seem less professional and trustworthy. Wondering if your website is looking outdated? Web trends move quickly but not so quickly that it’s impossible to keep up. Here are a few design trends that will age your website. Bad stock images Stock images have been a staple of websites for a long [...]

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WordPress 101: What you should know in 2020 – Glossary

2020-10-10T17:18:19-06:00By |

Content Management Systems, like WordPress, are designed to make creating a website or blog easy. However, many beginners find themselves struggling to do so. Most of the confusion dissipates once new users get used to the terminology and features. At Bauen Solutions, we want to make managing your website as easy as possible. Below are many common terminologies and features and an explanation of what they mean and what they do. What is a WordPress Theme? A WordPress theme is the overall layout of your website. Depending on which theme you select, different formatting options are available to choose [...]

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Is Your Website Mobile Friendly? How To Find Out

2021-09-23T10:56:44-06:00By |

You have probably heard the importance of having a mobile friendly website. Your customers are no longer just accessing your website from their computer and the move to mobile can no longer be ignored, as it will impact business. Additionally, search engines, like Google have said in recent years that not having a mobile friendly website is going to hurt you when it comes to search rankings. But what does it mean to have a mobile friendly website and how do you know if search engines consider your website mobile friendly? This blog post will address those questions and [...]

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How to Setup Contact Form 7 in WordPress – Step by Step Guide 2020

2022-12-12T15:10:42-07:00By |

Contact Form 7 is one of the most popular plugins for WordPress. You will find it included in most premium themes. Premium themes often use page builder plugins and have prebuilt layouts that you can easily edit to make a professional-looking website without having a lot of web design experience. However, Contact Form 7 is not as straight forward for beginners. The plugin is popular because it is highly customizable and works with Azure systems, which can block other contact forms from notifying you through email. And with over five million active installations, it is worth figuring out. Here [...]

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Your 2020 Small Business Branding Guide

2020-10-14T12:48:54-06:00By |

Having a consistent style with every interaction you have with the public is highly valuable, especially for a small business. Using the same fonts, language, colors, messaging, and more shows that your brand is established and trustworthy and illustrates to potential clients that you are exceedingly professional. You want your business to be noticeable to potential leads and support you in winning deals, and having a consistent brand can help tremendously. Your Message Your message is your mission, who your target audience is, and what problems you solve. Your messaging is what establishes your competitive edge and what your company [...]

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4 Features Every Contact Page Should Have

2021-09-23T10:11:00-06:00By |

On most websites, the contact page is the second most visited page of the website,with the homepage being the first. Quite often though, the contact page is quickly thrown together with little thought about the content. Your second most viewed page of your website is clearly something you want to put some thought into. A correctly formatted contact page can make a big difference when it comes to conversions and getting people to take that next step of contacting you. The following is a list of best practices and things every good contact page should include. Location, Location, Location [...]

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Case Study: A Brand New Online Playground for Fun Abounds

2020-09-28T11:06:30-06:00By |

Fun Abounds Launches Redesigned Website About Fun Abounds Fun Abounds is a commercial playground company located in Sugar Land, Texas. They specialize in creating unique and entertaining playgrounds and aquatic play areas for schools, churches, and communities. Fun Abounds had a website but it was difficult to update and needed a makeover to make it more user friendly and engaging. They wanted their website to give more information about their services and have a playful but still professional feel. Web Redesign Project Fun Abounds was looking for a website that better represented their company and the reliable reputation that [...]

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Web Trends We Love and how it could empower your business

2020-09-28T11:06:30-06:00By |

Unlike other industries where design trends can last several years or even decades, web design is rapidly moving and what’s looked at as modern and trendy one moment can be a feature that is aging your site within a few short years. Since 2016 is coming to a close we thought it would be fun to look at web trends we currently love and examine some of the most popular trends for this and the upcoming year. CSS Animation CSS Animation is the animation you see on a website. We love this trend applied to graphics and text as [...]

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Professional Social Media Graphics – 2021 Guide

2021-01-23T17:57:16-07:00By |

Professional social media graphics are essential when you try to connect with people. As the old saying goes, it is not enough to be smart, but you should look like an intelligent person. The same goes for content. A sharply illustrated blog or social media post is always more engaging than a one that is just plain text. According to HubSpot, visual content is more than 40 times more likely to get shared on social media than other types of content. Investing time, energy, and maybe a few pennies into beautiful art is essential to expanding your digital presence. [...]

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